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01 · Food & Beverage
Food & Beverage Legal Counsel
Compliance, licensing, and commercial agreements for FMCG brands.
Jagger is a go-to legal partner for food and beverage businesses, from emerging brands disrupting the industry to established operators navigating the complexity of the Australian market. Food and beverage businesses face a distinct and overlapping set of regulatory, commercial and brand challenges — our team combines deep sector expertise with the commercial sharpness to move quickly when it matters.
Regulatory & Compliance
- Labelling reviews and compliance across Australian food standards
- Product classification, health claims and marketing compliance
- Marketing and advertising advice
- Crisis management support
Brand & IP
- Trade mark registration, protection and enforcement
- Packaging and marketing compliance
- Sponsorship, endorsement and influencer arrangements
- E-commerce and direct-to-consumer channel advice
Commercial
- Supply, distribution and co-manufacturing agreements (domestic and international)
- Retailer ranging agreements and promotional terms
- Strategic partnerships and investment transactions
- Export arrangements and international market entry
ComplianceLicensingFMCG
In practice
FMCG brands at scale
Jagger acts for some of the fastest-growing FMCG brands in the country — including Muscle Nation and Funday — across labelling and food-standards compliance, marketing and health-claim reviews, influencer and sponsorship arrangements, and the supply, co-manufacturing and retailer ranging agreements that get product on shelves and keep it there.
Working with Alex and Jagger Partners has added real value to our business. Alex has truly become an extension of the Muscle Nation team. She understands our business inside and out, and brings a level of dedication and care that goes far beyond what you'd expect from external counsel. Alex and the team are always proactive, incredibly practical, and handle time-sensitive matters with impressive efficiency. We have a wonderful working relationship and would highly recommend them.
Talk to us about Food & Beverage.
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